GTA Homes Are Taking Longer to Sell. What That Means for Toronto Buyers and Sellers

3. **Watch sale-to-list, not only ask.** September's Toronto condo average near 97% of asking is a better guide than the original list price alone.

4. **Get mortgage-ready while choice is still wide.** Soft tape can tighten later if new listings keep falling faster than sales in some neighbourhoods.

## What sellers should take from the same data

Do not list into hope. List into the comps.

If your property type is averaging three to four weeks (or more) on market, plan the first two weeks of marketing like they matter. Professional photos, a clean launch price, and a clear story for buyers beat a quiet price cut after a long sit. Condos especially need honest pricing against today's median, not against last year's peak.

If you are selling a townhouse, do not assume the soft condo tape applies one-for-one. You may face more serious buyer traffic. Still price to win the first wave rather than testing the ceiling.

## How The Starke Group reads this for clients

Our job is to translate days-on-market data into a neighbourhood-level plan. That means reading which segments still have leverage, which listings are quietly overpriced, and where a sharp offer or a sharp launch price changes the outcome.

If you are buying or selling in Toronto this fall, start with the real tape: longer days on market, selective demand, and a market that rewards clarity over nostalgia.

Sources: [blogTO coverage of Wahi GTA days-on-market data](https://www.blogto.com/real-estate-toronto/2026/10/toronto-homes-forever-sell-market-downturn/), [CondoGo Toronto Condo Market Report - September 2026](https://condogo.ca/blog/toronto-condo-market-report-september-2026).