Brett Starke Ranks #28 on FeedSpot's Canadian Real Estate Instagram List: What It Means for Toronto Sellers

Brett Starke, President of The Starke Group, is ranked #28 on FeedSpot's Top 100 Canadian Real Estate Instagram Influencers (2026 Edition). His Instagram account, @brettstarke, is listed with 22.7K followers and a location of Toronto, Ontario. The short answer for Toronto homeowners: the ranking is a third-party snapshot of social reach, and reach matters because it is one more way a listing gets seen by buyers before, during, and after it hits the MLS.

Earlier this year we shared that Brett and Caitlin Clemmens were named to this list. FeedSpot's page now shows an update dated October 21, 2026. This post looks at Brett's #28 spot on the current list, what the list measures, and how Instagram fits into selling a Toronto home.

What is the FeedSpot Top 100 Canadian Real Estate Instagram Influencers list?

FeedSpot is a website that publishes ranked lists of blogs, podcasts, and social media creators by topic. Its Canadian real estate list covers Instagram accounts across the country, with entries from Montreal, Vancouver, Calgary, Ottawa, Toronto, and many other markets. The people on it include agents, brokers, mortgage professionals, investors, and educators.

FeedSpot says that when ranking these accounts it has "considered not just their following, but also engagement, as well as overall influence in the Canadian Real Estate space." In other words, the list is not sorted by follower count alone.

What does Brett's #28 listing say?

Here is what FeedSpot shows for entry #28 on the current list:

• Name: Brett Starke
• Instagram handle: @brettstarke
• Instagram followers: 22.7K
• Location: Toronto, Ontario, Canada
• Bio excerpt: "Watch Luxe Listings Toronto on Prime Video" and "Buy & sell with @thestarkegroup"

Caitlin Clemmens of The Starke Group also appears on the same list, at #20.

Is this ranking a measure of sales results?

No. FeedSpot's list is about social media presence, not sales volume, prices achieved, or client outcomes. We are glad to be included, but a ranking like this should never be the only reason you choose an agent. When you interview agents, ask about their pricing approach, how they market a home, how they negotiate, and how they communicate during the process. Our guide on how to choose a Toronto realtor walks through those questions.

Why does social reach matter when you sell a Toronto home?

Most buyers start their search online, and many spend time on Instagram every day. MLS and REALTOR.ca exposure is still the foundation of any listing, but social media adds another channel that can reach people who are not actively scrolling listing sites that week. That can include:

• Buyers who are early in their search and not yet set up with listing alerts.
• Local buyers who follow Toronto real estate content for neighbourhood and market updates.
• Other agents who may have a buyer looking for exactly your type of home.
• Friends and family of buyers who share a post with someone who is looking.

More exposure does not guarantee a particular price or timeline. Price, condition, location, and market conditions still drive results. What reach can do is help make sure the right buyers know your home is available.

Why does video marketing help listings?

Photos show what a room looks like. Video shows how a home feels to move through: the flow from the entry to the kitchen, the light in the living room, the view from the balcony, and the size of the bedrooms relative to each other. For condos, video can also show building amenities and the street outside. Short vertical videos are built for Instagram, so a well-produced walkthrough can travel further on the platform than a static photo set.

For buyers, video is useful too. It helps you decide which homes are worth booking a showing for, which can save time in a busy week.

How does The Starke Group use Instagram for listings?

When we list a home, Instagram is one part of a broader marketing plan that also includes the MLS, REALTOR.ca, our website, and our agent network. On Instagram, that can include:

• Listing posts and reels with professional photos and video walkthroughs.
• Sharing across team accounts, including Brett's account and The Starke Group's account, so a listing reaches more than one audience.
• Stories for open houses and updates, so followers know when they can see a home in person.
• Neighbourhood and market content that gives buyers context about where a home is and what is happening in the market.

Every listing is different, and we tailor the plan to the home and the seller's goals. Some sellers want maximum exposure. Others prefer a quieter approach, and we respect that.

What should Toronto buyers take from this?

If you are buying, following local agents on Instagram can be a simple way to see new listings, open houses, and neighbourhood updates as they happen. It is not a replacement for proper listing alerts and a buyer agent who knows the market, but it can help you spot homes and trends sooner.

Frequently asked questions

Where is Brett Starke ranked on FeedSpot's Canadian real estate Instagram list?
Brett Starke (@brettstarke) is listed at #28 on FeedSpot's Top 100 Canadian Real Estate Instagram Influencers (2026 Edition), with 22.7K followers and a Toronto location.

How does FeedSpot rank real estate influencers?
FeedSpot says it considers following, engagement, and overall influence in the Canadian real estate space.

Does an agent's Instagram following help sell my home?
It can add exposure on top of the MLS and REALTOR.ca, especially with good photos and video. It does not guarantee a sale price or timeline.

Thinking about selling, or want to see how we would market your home?

The Starke Group, led by Brett Starke and powered by RARE Real Estate Inc., can walk you through how we would price, present, and promote your home, including how Instagram and video would fit in. Connect with The Starke Group to start the conversation. You can also see the full FeedSpot list here.